Unpredictable reinforcement

From Design with Intent Toolkit

Jump to: navigation, search
caption

Ludic Lens

What happens if you give rewards or feedback on an unpredictable schedule, so users keep playing or interacting?

Example: Arcade games such as this coin pusher usually employ a strong element of unpredictable reinforcement, to keep users playing/paying

Photo by Dan Lockton (Teignmouth, Devon, UK)

Personal tools